1. Information we collect

We collect only the minimum information necessary to provide our SEO, content, and backlink services. This may include:

• Contact details: Your name, email address, phone number, and company name when you inquire about our services.
• Website data: URLs you wish to optimize, access metrics via Google Analytics (anonymized), and search console data you voluntarily share.
• Communication records: Emails, call logs, and project briefs you send us for collaboration.
• Technical data: IP address (anonymized), browser type, and device information when you visit our website — collected via server logs.

2. How we use your information

Your data is used exclusively for the following purposes:

• To deliver the services you’ve contracted (SEO audits, backlink building, content creation).
• To communicate project updates, invoices, and support queries.
• To improve our website experience through aggregated analytics.
• To send occasional newsletters — only if you’ve opted in. You can unsubscribe anytime.
• To comply with legal obligations (e.g., tax records).

We do not sell or rent your personal data to third parties for marketing purposes.

3. Cookies and similar technologies

Our website uses essential cookies to maintain session security and optional analytics cookies (Google Analytics 4) to understand traffic patterns. You can control cookies via your browser settings.

Types of cookies we use:

• Strictly necessary: Authentication, load balancing.
• Performance: Anonymous page view counts, referral sources (opt-out available).
• Marketing: Only if you interact with our ads — we use LinkedIn/Facebook pixels with consent.

By continuing to use our site, you consent to our cookie policy. You may reset cookies at any time.

4. Data sharing and disclosure

We share information only in these limited circumstances:

• Service providers: With trusted partners who assist in delivering our services (e.g., email delivery, cloud storage). They are bound by strict confidentiality agreements.
• Legal requirements: If required by law enforcement or to protect our legal rights.
• Business transfers: In case of merger or acquisition, your data would be transferred with notice.

We never share your data with random third parties for their own marketing.

5. Your rights (GDPR & CCPA)

Depending on your location, you have the following rights regarding your personal data:

• Right to access the data we hold about you.
• Right to rectification — correct inaccurate information.
• Right to erasure (‘right to be forgotten’).
• Right to restrict or object to processing.
• Right to data portability (receive your data in a structured format).

To exercise any of these rights, email us at info@bulleyes.blog. We respond within 30 days.

6. Data retention

We keep your information only as long as necessary:

• Client data (contracts, invoices) is retained for 7 years to comply with tax laws.
• Prospect inquiries are deleted after 2 years if no service is purchased.
• Analytics logs are anonymized after 14 months.

7. Security measures

We implement industry-standard safeguards:

• SSL/TLS encryption for all data transfers.
• Access controls — only employees with specific roles can view client data.
• Regular security audits and penetration testing.
• Two-factor authentication for critical systems.

While no system is 100% secure, we continuously update our practices to protect your data.

8. Children’s privacy

Our services are directed to businesses and professionals. We do not knowingly collect information from individuals under 16 years of age. If we become aware of such data, we delete it immediately.

9. International data transfers

BullEyes Marketing operates globally. Your data may be processed in countries outside your residence (including Pakistan and United States). We ensure appropriate safeguards (Standard Contractual Clauses) are in place for such transfers.

10. Changes to this policy

We may update this Privacy Policy periodically. Material changes will be notified via email or a prominent notice on our website. The “Last updated” date at the top reflects recent revisions.